Now bazaar often appears such a phenomenon, in the business of import and export, the elevator, and even the inside of the store entity stores the door will set up a display card, the above shows the picture of all kinds, or goods discount information, or new product publicity pictures, or novelty, advertising posters, also or region identifier. In short, all kinds of pictures are displayed. These eye-catching pictures often give people an impact the first time, and they stop to watch in succession. This is the Pop up display.

On the basis of Pop up displaying the picture sense of goods, timely conveying information to customers, and attracting customers' attention, the store should not forget to choose brand display shelves as the carrier of pictures. When your stores open, you want the sentiment, better store brand image and to inform the customer the new product, set up at the gate of your store brand display shelf, coupled with the artistic concept of commodity picture posters, immediately inform the customer of stores in the new product information contained, cater to the curiosity of the customers, attract customers, generating interest, Enter the store.

As is known to all, has been dubbed the "silent salesman" and "the most loyal salesman" reputation of pop advertising, with intense color, beautiful patterns, prominent modeling, humorous action, accurate and vivid advertising language to recommend commodities and to the customers faithfully provide customers with product information, create a strong sales atmosphere, can subconsciously coruscate consumers' desire to buy, increase purchasing power. In-store during the sales promotion activity, but at the entrance to the store of the brand display can be changed into new creative pop advertising, double-sided show commodity price and discount information, fully combined with commodity exhibition and promotional activities, let the store display information more striking, visibility, achieve effective propaganda outlets image effect, obvious distinguish from other stores, It can also touch customers' desire to buy goods in the store. The most important thing is that the Pop up display installation should be simple and convenient, and then the base slip pad with humanized design should be placed firmly.

In addition to the effect of product display and promotion, it can not be ignored that the brand display rack can also be used as a reference to provide guidance, effectively guide customers to clearly guide customers' route of progress, effectively guide customers, so that customers can quickly grasp the sense of direction, reduce mental load, and easily shop.

In different areas of the large shopping mall, Pop up display uses the setting card to display the arrow image of orientation identification of the configured area as a reference guide, leave a bad sense of direction according to the customers' magnanimity show logo screen prompt, determine the direction of the target location, rapidly and accurately reach the target location, easy shopping, reduce customer in the market to find the direction of the lost feeling, correctly guide the customer consumption.